Realgestalt

Where brands take shape.
Our strength is our ability to communicate the qualities of sophisticated products and services in a convincing and distinctive manner.

Capital of Opera

For the season campaign 2019/20 of Deutsche Oper Berlin the artist Christoph Niemann finds great opera everywhere in our city. And with the Fernsehturmtenor he illustrates a Berlin’s claim as the capital of opera.

21.06.2019
The Power of Brands

Ideas, innovation, and branding are essential aspects of a company’s future viability. Daimler AG is acutely aware of this. The enterprise’s own company, Daimler Brand & IP Management GmbH, engaged Realgestalt to develop a visual vocabulary for the central meaning of brands, intellectual property, trademark protection, and brand marketing.

14.06.2019
The Human Factor

SyncWork stands for IT-competence and Business Management know-how. Their new CI shows, that management consultancy entails much more than juggling numbers: Exceptional personalities are necessary to make growth possible.

25.01.2019
Brose – Webdesign & SEO-Optimized Content

Brose is the fourth largest family-owned automotive supplier worldwide. Annually, Brose supplies the industry with over 200 million electric motors. The company has transferred its know-how to drive systems for electric bikes, which are produced in Berlin since 2014. Brose has a reputation for high quality standards, which are regularly ensured through systematic laboratory- and intense endurance testing. Realgestalt has created and implemented an user-friendly website design and supports Brose in drafting SEO-optimized content for its e-bike product website enhancing the its visibility for customers.

06.07.2018
Deutsche Oper Berlin – Communication Campaign

Berlin’s largest opera house with the most spacious stage, an auditorium with an unrestricted view on the performance for every visitor, an incredibly diverse repertoire of productions and world-famous artists: The Deutsche Oper Berlin symbolizes and promises “great opera”. We support this institution in successfully communicating this to the public and furthermore, to inspire a new audience.

23.05.2018
Communication Design for Dr.-Ing. K. Busch GmbH

Dr.-Ing. K. Busch GmbH is one of the world’s leading companies in the field of industrial vacuum technology. On the way to the company’s headquarters in Maulburg, visitors, clients, and business associates pass by an airport poster site in Basel, which Realgestalt redesigned. Our idea was to communicate vacuum technology’s vast industry applications and the company’s ability to provide these services through a nice-to-watch illustration. Together with the London-based illustrator Lo Cole, we conceptualized and produced this idea.

02.05.2018
Radiology Advanced is a healthcare company founded and managed by radiologist Ehssan Ghadamgahi, which provides teleradiological services to hospitals, radiology practices, and research facilities.

27.02.2018
SOEX sees itself as a global player for used clothing recycling. With subsidiaries in six countries, SOEX is the expert for the entire value chain of used textiles collection, processing, trading and recycling. Realgestalt developed a new corporate design for SOEX and produced a new website.

04.01.2018
What is Realgestalt doing in the tower at Frankfurter Tor? On this website you will find the answer.

12.12.2017
The art of name development for new brands is to make something of the ever-diminishing pool of possibilities that convey what the brand stands for, that is understandable to the target audience, which is attractive and memorable as a domain, freely available and protectable as a trademark. With EIGENSONNE Realgestalt again shows that this is possible.

29.11.2017
How developers at Daimler are currently working on bringing electric vehicles up to the same safety standards as combustion engine models. Read the full article in the innovation magazine next on daimler.com . Benjamin Flouw illustrated the topic for us.

16.11.2017
@peopleattheopera for the Deutsche Oper Berlin is gaining momentum: the social media initiative links all opera visitors around the world and provides them with a platform for their own appearance in the opera.

27.10.2017
How wonderful! The website of the gardening company DAS RESERVAT is online!

19.10.2017
The idea of Ingo Lies: Not only to be a guest in a foreign country, but to become part of its culture and nature, to understand people who have different horizons. For this reason, Chamäleon travel has been successful for over 20 years. Realgestalt has developed the editorial design for the Chamäleon Catalog 2018.

10.10.2017
Magazin has opted for blue as a defining color, also for upcoming publications and shop design. More than ten years ago, Realgestalt produced the first magazine catalog – and with this very blue we started. In between was a nice variety of different accent colors.

05.10.2017
A major new project is already taking shape. Naming, brand strategy and brand design: Realgestalt.

28.09.2017
DRL – the “Deutsches Zentrum für Luft- und Raumfahrt” launches a nationwide test project for e-cargo bikes. This baker in Berlin is one of the first test pilots.

14.09.2017
Problems with charging: myth and reality. It’s far easier than you might think.

12.09.2017
Tomorrow evening the season 17/18 of the Deutsche Oper Berlin begins. The new campaign, developed by Realgestalt, can currently be seen in many parts of Berlin.

01.09.2017
Cargo bike instead of company van: The German Aerospace Centre (Deutsches Zentrum für Luft- und Raumfahrt; DLR) launched a new nationwide project. Registration beginning soon.

23.08.2017
Kevin Barbian and Sten Rauch explain: What is the purpose of connect business by Mercedes-Benz?

21.08.2017
The most recent article by Daimler next reports on the development of self-driving cars in Singapore – seen here on the homepage of the Daimler Group. (Illustration: Wijtze Valkema; Agency: Realgestalt)

03.08.2017
Fully automated parking sounds like a futuristic concept. However, a recent pilot project between Bosch and Daimler shows that it is actually not. Read more at daimler.com/next (Illustration: Lo Cole; Agency: Realgestalt)

28.07.2017
On August 30 the Deutsche Oper Berlin will enter its season 17/18. As of today, you can see images from the new campaign, developed by Realgestalt, displayed in front of the opera’s house in the Bismarckstraße in Berlin.

17.07.2017
Data will define Mobility: Why carmakers need to embrace data as the biggest opportunity for the driverless future. Read more in the newest article by Daimler next (Illustration: Ella C; Agency: Realgestalt)

12.07.2017
Using a state-of-the-art driving simulator, Mercedes-Benz is testing future series productions in Sindelfingen. Daimler next offers a look behind the scenes. (Illustration: Andy Potts; Agency: Realgestalt)

30.06.2017
Those familiar with the textile industry, have likely heard of Krall+Roth. The new corporate design, developed by Realgestalt, is characterized by the same qualities that govern the company: high quality, precision, and innovation.

24.06.2017

Daimler next

next is the Daimler Group’s innovation magazine. Realgestalt is responsible for its digital brand strategy, creating relevant content for social media based on monitoring activities.

Deutsche Oper Berlin

We want more people to go to the opera. That is why we have designed a colorful, striking campaign for the Deutsche Oper Berlin, which is meant to make you want to embark on this new adventure.

Brose Drive Technology

The slogan “Drive” stands for engine as well as for willpower and represents the spirit of Brose’s drive technology. Accompanied by a contemporary corporate design, the Berlin-based agency Realgestalt positions the agile company in an expanding market environment.

Rausch Chocolate

Realgestalt, Berlin’s agency for Strategic Brand Development, conceives a new Brand Design for the best chocolates in the world.

Daimler

With the new corporate color silver, Daimler makes its ambitions apparent – to be the forerunner in the future of mobility.

Realgestalt, Berlin’s agency for Corporate Identity und Branding, is your partner for Brand Research, Brand Consulting, Brand Management, Online Brand Management, and Brand Services. We assist companies in analyzing their current position in the market and realizing their declared vision in the long term.

People

Anne Kohlermann, Jürgen Michalski and Johannes Ritzel see themselves as an interdisciplinary management team. This is reflected in their mindset and approach to all brand development projects.

Send us a message or call us directly:

Realgestalt GmbH
Linienstraße 40
10119 Berlin, Germany

Tel. +49 30 88 77 76-0
Mobil +49 175 721 2904
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