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A Design for the Smartest and Toughest

With their quest to find the smartest and toughest men and women on the planet, Chess Boxing Global maintains exclusive marketing rights for the professional chess-boxing arena. Intense, cultivated, futuristic – the sports marketing agency’s new corporate design reflects their personality, with a  logo symbolising power: the knight for both the intellectual skills of chess and the physical strength of the horse, while the sharp corners and edges of the “B” form a strong contrast with the predominantly soft contours of the pictograph. Realgestalt’s corporate design is now a part of every match, making the brand a tangible experience for all players, partners and fans of the sport

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