Maker of Bathroom & Kitchen Fittings has Waterproof Strategy
Before beginning work on the new KLUDI brand design, we first investigated the existing brand in detail. When well managed and systematically structured, a strong brand adds value to any company. Following the initial analysis phase, our long-term brand strategy encompassed positioning the brand and defining its identity. By the end, we had formulated the core of the KLUDI brand – one that exemplifies what they do and what makes them special: Kitchen and bathroom fittings with a refreshing new design; premium bathroom and kitchen products; something for everybody; a surprising variety of designs and features; always stylish. KLUDI means “Smart Luxury”. Brand design and communications have arrived.