Stark amplifiers: brand strategy

For a musician, the perfect amp is like the best cookware for a cook – if you don’t have it, you can still get the job done, but the final result will never be perfect. We used the word “Crafted” to encapsulate the expertise and passion that goes into making the hand-wired Stark amps. This provided us with a comprehensive strategy for introducing the brand – from the planning phase to the production classic ads, all the way to the organisation of events.

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