Urban Design Berlin: corporate design
We conceived and produced an extensive corporate design package for the subsidiary of Berliner Seilfabrik. This included a new corporate image, product catalogue and a website for the international market. The playpoints from Urban Design Berlin are urban sculptures that can be used for play. The design aesthetics of the playpoints are both minimal and elegant. The corporate image of Urban Design Berlin takes this idea and works with reduced silhouettes and urban shapes. We produced the illustrations, including the spatial ones, as photorealistic 3D renderings in cooperation with XOIO Berlin (www.xoio.de).