From Hipster Lingo to Word of the Year

As many know, we are often hesitant to rely on Anglicisms in our German copy. But as the English would say, this piece of news is ‘simply awesome’. Crowdfunding is Germany’s Anglicism of the Year for 2012. An online marketplace for equity capital participations in growth-companies, our customer BERGFÜRST is pioneering the next level of crowdfinancing. We predict: Crowdfinancing will be the Anglicism of the Year for 2013 or BERGFÜRST will become the latest German loanword.